Author #TuesdayTips: Engage with readers & writers. #bookpromo #booksellingtechniques #21stCenturyAuthorMarketing

Practical advice for authors who are looking to market their books

Talk about your book. Talk about your genre. Talk about your literary world. Talk about writing publishing and marketing. Talk!



Talk to your readers and your potential readers. Talk about your book if they’re interested. Talk about the genre. Talk about writing and publishing. Talk about yourself.
Joanna Penn @

How to Engage?


A minimum of every week, post a blog

Use all mediums: text, video, picture, audio

Social Media

Popular author’s social media Facebook, Twitter, Instagram, Youtube.

Status message a short sentence w/a return link to your blog site.


Once a month send out a newsletter


Flyers, postcards, business cards, stickers, promotional items.

Leave at community centers, hairdressers, places of gathering, parked cars. EVERYWHERE!


No excuse. Make a goal that at least five times a day, you will engage.

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